Insurance Agency Website and Digital Marketing Blog

Acquiring - and managing - Google reviews is a key element in search optimization for local insurance agencies.

Claiming and optimizing your Google Business Profile, for each agency location, is table stakes if your goal is to show up in search results and capture new leads. We discuss the basics of doing that in this video.

The inaugural video announcing a weekly tips series to help independent agents become more effective marketers, meet changing customer expectations and capture more leads.

One of the great things about being an insurance agent in the 2020s is the sheer number of digital marketing options available to acquire new clients and grow an agency.

Insurance agencies that adapt to the way people communicate today will be the big winners as we emerge from COVID-19 paralysis.