Weekly Video Tip #4: How to get reviews, how to make them work for your insurance agency

How do you get Google reviews for your insurance agency? Ask, make it everyone's job, make it fun...it's an ongoing process, and at some level, marketing is every employee's responsibility. If a CSR or a producer has helped a client, take that moment to ask for a review and then send a link to your insurance agency's Google reviews page, part of your Google Business Profile. If you want to leverage the full potential of reviews, getting them isn't enough - you need to respond to them.

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